Jon Rosenthal - Florikan

Co-Owner, Florikan


Jon Rosenthal is driven to help transform how food is produced globally while invigorating local communities in need.

After graduating from the University of Pennsylvania Law School, Jon practiced corporate law at King & Spalding.  He then joined Florikan ESA LLC where he worked to advance fertilizer efficiency in conventional agriculture.  Florikan now sells over 20,000 tons of controlled release fertilizer annually to these professional markets.

Under Jon’s guidance, the company earned an EPA Gulf Guardian Award for developing products that prevent nutrient run-off.  Florikan also recently received the “Top Florida Company to Watch” award from Enterprise Florida. 

Jon then engineered the sale of Florikan’s fertilizer patents to the JR Simplot (JRS) Company, the largest company in the state of Idaho.  He is now an international business development consultant for JRS, actively working to develop markets in Latin America and Asia. 

Jon is also now seeking to invest in and join an AgTech start-up business or urban agriculture non-profit that is prepared to scale commercially.

Peter Tokar